Our story
Started by a chef who knows what a Friday rush feels like.
Mark Scharaga spent years as a chef and owned two restaurants before joining Toast to handle installs, training and support for fine dining in Los Angeles.
When COVID hit and Toast let its field team go, he started SORA Partners in 2020 so restaurants still had someone to call. That’s still the job: show up and fix it.
2020Founded. Started to keep restaurants supported through the pandemic.
80+Technicians. On site across the U.S. and Canada.
7 daysLive support. Real people answer, 8 AM to midnight Eastern.
Leadership
Who to know at SORA.

Founder and CEO
Mark Scharaga

Sales
Phil Barnett

Marketing
Michelle Thompson

Partnerships
Dan Ostrovsky

Operations
Lauren Schwartzberg

Enterprise
Xavier Flores
Behind them
80+ technicians, a support desk and dispatch behind every call.
Our field techs handle installs, go-lives and on-site fixes. Our support team answers 7 days a week. They’re the ones customers ask for by name.
Nationwide coverage
Technicians on site, coast to coast.
Remote support reaches every location we manage. Our field technicians handle installs, go-lives and on-site fixes in markets across the country.
Managed IT in New York City, Los Angeles County and Houston

Trusted by 2,000+ restaurant brands and franchise groups











and 2,000+ more
What operators say
Our techs get asked for by name.
“Everything seems to be fixed now. They did an incredible job. You solved issues Toast and Ubereats could not.”
Zankou Chicken
Long Beach, Anaheim, Hollywood and Van Nuys, CA
“I have been with Karl Strauss for over 25 years and have worked with tons of consultants. Chris was by far the best consultant I have ever worked with.”
Karl Strauss Brewing Company
San Diego and La Jolla, CA
“He trained us better than the Zoom meetings. He has knowledge about everything. Can we get him for the rest of our locations?”
WAU NYC
Upper East Side, New York
Talk to sales
Tell us what you’re running. We’ll take it from there.
A real person replies within one business day. To speed things up, include:
- Your POS platform
- How many locations you have
- The issue or goal, and your timeline
Prefer the phone? Sales: (310) 734-2572
sales@sorapartners.com
Heads up
Existing customer with an outage? Call SERVD support at (310) 736-9302 for the fastest response.